Will this be the holiday season of the $299 Blu-ray player?
Here's a leading indicator: Sony says it will have Blu-ray players priced at $399, possibly lower, during the holidays.
Already some Blu-ray players are in the $350-to-$400 range, while the competing HD-DVD spec is flirting with $199 and $99 price points.
Sony's cheapest, the BDP-S300, is about $410 to $420 with aggressive pricing.
" That means Sony will take action to get the price of its least expensive player that low.
more,....
Here's a leading indicator: Sony says it will have Blu-ray players priced at $399, possibly lower, during the holidays.
Already some Blu-ray players are in the $350-to-$400 range, while the competing HD-DVD spec is flirting with $199 and $99 price points.
Sony's cheapest, the BDP-S300, is about $410 to $420 with aggressive pricing.
" That means Sony will take action to get the price of its least expensive player that low.
more,....
